Privacy Policy

Effective Date: May 1, 2026

Welcome to True Reliable Comparison, accessible at https://www.truereliablecomparison.com (the "Website"). We deeply value your trust and are committed to protecting your personal privacy.

This Privacy Policy explains how True Reliable Comparison ("we," "us," or "our") collects, uses, discloses, and safeguards your information when you visit our Website, read our reviews, sign up for our newsletter, or click on our affiliate links.

Please read this Privacy Policy carefully. By accessing or using the Website, you agree to the terms of this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access the site.

1. Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Website includes:

A. Personal Data

Personally identifiable information, such as your name and email address, that you voluntarily give to us when you choose to participate in various activities related to the Website, such as subscribing to our newsletters, leaving comments, or contacting us directly.

B. Derivative Data (Automatically Collected)

Information our servers automatically collect when you access the Website, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Website.

C. Mobile Device Data

If you access the Website from a mobile device, we may collect device information, such as your mobile device ID, model, and manufacturer, and information about the location of your device.

2. Cookies and Third-Party Tracking

We use cookies, web beacons, tracking pixels, and other tracking technologies on the Website to help customize the Website and improve your experience.

A. Affiliate Cookies (Crucial Disclosure)

True Reliable Comparison participates in affiliate marketing programs. When you click on our recommended "Top 5" product links, our third-party affiliate partners (such as Amazon Associates, ShareASale, Impact, or others) will place a cookie on your browser to track your purchase and attribute commissions to us. These cookies do not collect personally identifiable information and are governed by the respective privacy policies of those third-party networks.

B. Website Analytics

We partner with selected third-party vendors, such as Google Analytics, to allow tracking technologies and remarketing services on the Website through the use of first-party cookies and third-party cookies. This helps us analyze and track use of the Website, determine the popularity of certain content, and better understand online activity.

3. How We Use Your Information

Having accurate information about you allows us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you via the Website to:

  • Deliver, maintain, and improve our "Top 5" reviews and comparison charts.
  • Send you newsletters, marketing emails, and promotional offers (fully compliant with the CAN-SPAM Act; you can opt-out at any time).
  • Respond to your comments, questions, and customer service requests.
  • Monitor and analyze usage and trends to improve your user experience.
  • Prevent fraudulent transactions, monitor against theft, and protect against criminal activity.

4. Sharing and Disclosure of Your Information

We do not sell, rent, or trade your personal information to third parties for their promotional purposes. We may share information we have collected about you in certain situations, including:

  • With Service Providers: We may share your information with third-party vendors who perform services for us, such as email delivery (e.g., Mailchimp) or hosting services.
  • By Law or to Protect Rights: If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others.

5. Children's Online Privacy Protection Act (COPPA) Compliance

True Reliable Comparison does not knowingly collect or solicit personal information from anyone under the age of 13. The Website and its content are not intended for children under the age of 13. If we learn that we have collected personal information from a child under age 13 without verification of parental consent, we will delete that information as quickly as possible.

6. Your Rights Under US State Laws (CCPA/CPRA, etc.)

If you are a resident of California, Virginia, Colorado, or other US states with comprehensive privacy laws, you may have specific rights regarding your personal information:

  • The Right to Know/Access: You have the right to request that we disclose what personal data we collect, use, or share.
  • The Right to Delete: You have the right to request the deletion of your personal data collected or maintained by us.
  • The Right to Opt-Out: True Reliable Comparison does not "sell" your personal information in the traditional sense. However, the use of third-party tracking cookies for targeted advertising may be considered "sharing" or "selling" under certain state laws. You can manage cookie preferences through your browser settings to opt-out.

To exercise any of these rights, please contact us at info@truereliablecomparison.com.

7. Security of Your Information

We use reasonable administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable.

8. Changes to This Privacy Policy

We reserve the right to make changes to this Privacy Policy at any time and for any reason. We will alert you about any changes by updating the "Effective Date" of this Privacy Policy. Any changes or modifications will be effective immediately upon posting the updated Privacy Policy on the Website.

9. Governing Law and Jurisdiction

This Privacy Policy and any dispute or claim arising out of or related to it shall be governed by and construed in accordance with the laws of Hong Kong without giving effect to any choice or conflict of law provision or rule.

Any legal suit, action, or proceeding arising out of, or related to, this Privacy Policy or the Website shall be instituted exclusively in the courts of Hong Kong.

10. Contact Us

If you have questions or comments about this Privacy Policy, please contact us at: